EGN invites you to Sales Leaders, Singapore 1
 
Date/ Time: Friday, 16 January 2026 8:30 AM - 12:30 PM MYT
 
Sales Process: Lead Gen, Buyer Access, Qualification
 
The topic of the meeting is Sales Process: Lead Gen, Buyer Access, Qualification - going back to basics! As sales leaders we dive deeply into the day-to-day of running a business, but we can sometimes forget the foundations of a successful sales operation. While low sales performance can be attributed to many steps in the process, we're focusing on the early parts: lead gen/buyer access, and qualification.

Join us in the session to refresh best practices, see how the modern business environment has affected sales, and have a lively discussion.

 
ABOUT THE SPEAKER:

Sami Ammous, Sami is a sales and GTM strategy expert with over 20 years of experience leading teams in APAC and the Middle East. Currently running Kyadah, where he helps scale-ups nail & execute their sales strategies. Previously, he was VP APAC at Cognigy to spearhead their growth in Asia and before that he spent many years at Avaya, most recently running APJ and transforming their business to cloud.

He advocates for compassionate leadership and a focus on making sure the customer wins. He's all about building high-performing, happy teams.

Agenda:

08.30 Doors open, Registration; Networking

09.00 EGN updates, welcoming new members and guests

09.30 AI Update & Upcoming Topic Vote

10.00 Sales Process: Lead Gen, Buyer Access, Qualification

11.00 Working Break/coffee

11.30 Wise Crowd or Advisory Board

12.15 Wrap up, feedback survey

12.30 Meeting end

Click below if you are interested in becoming a member of EGN and get access to this event